Process Re-Engineering

Process Re-Engineering

As an organization grows, certain process changes are absolutely crucial in ensuring that the people, data, and systems can keep up with the demands of the company. The example below shows how I helped a growing online publishing firm make best use of Salesforce, DART Sales Manager (DSM), and DART for Publishers (DFP) to help support their ad-based business model. DoubleClick’s DSM integration module is an excellent choice for companies with a growing sales force who need to use ad-serving technology.  The DSM module is available on Salesforce AppExchange. The Salesforce/DSM/DFP implementation, integration, and migration was completed in January 2009. This diagram was created in September 2008 using Microsoft Visio, and sent to a large-format printer.

Process Re-Engineering Example (PDF)


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